By 2020, the company will employ more than 3,500 staff at its studios in Montreal and Quebec City.
The Guillemots argued strongly against this, reiterating that Vivendi should be seen as a competitor, and succeeded in swaying other voting members to deny any board seats to Vivendi.
In October 2017, Ubisoft announced it reached a deal with an "investment services provider" to help them purchase back 4 million shares by the end of the year, preventing others, specifically Vivendi, from buying these.
In the week just before Vivendi would gain double-voting rights for previously purchased shares, which would have likely pushed their ownership over 30%, the company, in quarterly results published in November 2017, that it has no plans to acquire Ubisoft for the next six months, nor will seek board positions due to the shares they hold during that time, and that it "will ensure that its interest in Ubisoft will not exceed the threshold of 30% through the doubling of its voting rights." Vivendi remained committed to expanding in the video game sector, identifying that their investment in Ubisoft could represent a capital gain of over 1 billion euros.
Uplay is a digital distribution, digital rights management, multiplayer and communications service for PC created by Ubisoft. Members earn rewards by completing certain actions while playing games published by Ubisoft.
The centre is intended to integrate consumer support teams and community managers.
Consumer Support and Community Management teams at the CRC are operational seven days a week.Completing an action gives you a certain number of Units, which members can use to unlock those rewards or to get a discount on games from the Uplay Store.Ubisoft had, for a time, used the controversial Star Force copy protection technology that installs drivers on a system and is known to cause hardware and compatibility issues with certain operating systems.Ubi Soft became a publicly traded company in 1996 and continued its expansion around the globe, opening locations in Annecy (1996), Shanghai (1996), Montreal (1997), and Milan (1998).In the late 1990s and early 2000s, Ubi Soft committed itself to online games by supporting Uru: Ages Beyond Myst, The Matrix Online, and the European and Chinese operation of Ever Quest. However, in February 2004, Ubisoft cancelled the online portion of Uru and backed out of the publishing deal on The Matrix Online.The sale included the rights to intellectual properties such as the Myst and Prince of Persia series.